Stop Calling It "Storytelling"
In nonprofit communications, “storytelling” has become a catch-all term for almost everything. Need a donor appeal? Storytelling. A social media campaign? Storytelling. An educational explainer? Storytelling. The danger is that once everything becomes “storytelling,” we start to forget the long-established strategies and best practices of the disciplines we're actually using, like marketing, advertising, sales, and fundraising. So the next time you reach for the word “storyte
The Best 4 Nonprofits for Coloradans to Give to
Happy Giving Tuesday! Today's a special day for charities and organizations across the globe, and although nobody can donate to all of them, I do enjoy seeing the flood of fundraising asks popping up across my social media feeds. There are plenty of important causes out there, so today, I thought I'd open up and share the four organizations to which I personally make recurring monthly contributions! 1. Doctors Without Borders Doctors Without Borders is an organization whose m
Photographing Curecanti - A Chilly Conservation Expedition
Last week, I was tasked with photographing Curecanti National Recreation Area as part of an effort to pass the Colorado Outdoor...